How should your business respond to tragic events on social media?

The tragic events in Manchester were shocking but also disturbingly familiar. There have been too many atrocities, too many silences, too many...
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How NOT to ‘PEPSI’ your social media video content….

Marketing gurus spend months agonising over their client’s campaigns, but it’s the short films and social media video content that really bring on...
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Everybody’s Talking At Me – what we can all learn from United & Co

It certainly hasn't been a slow news week on social media.  The brands who really should know better have made some catastrophic marketing & PR...
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